Earlier this month, we told you that on May 11, 2018, BTL abruptly ended all media advertisements with Kremandala which includes KREM Radio, KREM TV and the AMANDALA Newspaper. KREMANDALA is now subjected to the same advertisement ban that PLUSTV has highhandedly endured since 2013 when the ruling United Democratic Party (UDP) Government took over the reigns of BTL. Undoubtedly, the move by BTL is being interpreted as political punishment to the KREMANDALA Empire as newly elected Mayor Bernard Wagner is the husband of Amandala’s Newspaper Manager, Jacinta Hyde. PUP Deputy Leader, Hon. Cordel Hyde still puts in time at Kremandala and KREM radio and TV activist, Mose Hyde is now the President of the Christian Workers Union. Today, Prime Minster Barrow was asked if Kremandala is being victimized by BTL for speaking out against the current Administration on several issues. Here is how he responded.
Hon. Dean Oliver Barrow, Prime Minister of Belize: I believe that it is as the bosses at BTL have said that they are moving towards social media as their primary form of advertising and that is happening all over the world. And certainly the print media is having a warm time, take for example the fact of the guardian newspaper; the party newspaper of the UDP which is in government. They were complaining for weeks ‘not an advert. From BTL’, so I don’t think it was aimed at the Amandala in particular. It is just a function of the change to try to keep abreast of technology that is so rapidly moving and trying to ensure that the company is positioned to get the best band for its bulk and the way to do that obviously is to go the route of social media advertising, digital advertising.
While PlusTV and now Kremandala have been banned from airing Telemedia Ads, the other media houses including UDP’s WAVE Radio and TV, RSV’s Love FM and TV, Channel 5 and Channel 7 are still getting ads.